Emp Museum An Immersive Pop Culture Oasis And A Center...

Located in Seattle, Washington, EMP Museum is an institution that demonstrates and celebrates the creative process by engaging the imagination, and inspiring personal expression in current and future generations. Founded in 2000 by Microsoft co-founder Paul Allen, EMP is an immersive pop culture oasis and a center for music and science fiction. Exhibitions housed here are immersive installations focused on hands-on experiences. EMP’s mission is to be â€Å"†¦dedicated to the ideas and risk-taking that fuel contemporary popular culture†¦EMP serves as a gateway museum, reaching multigenerational audiences through our collections, exhibitions, and educational programs, using interactive technologies to engage and empower our visitors. At EMP,†¦show more content†¦2. Increase engagement of EMP Museum’s social media, in particularly Instagram and YouTube. 3. Increase membership and donors of both institutions, and encourage current members of EMP to raise membership levels. Target Audience Our exhibition, Beyond the Glass Slipper: The Power of Shoes in Storytelling, will require a clear communication plan to convey and maximize public interest to our target audiences. The primary audience for this exhibition will be geared to those who are interested in popular culture, literature, folklore and fairytales. Our visitors be familiar with the stories that will be on display in the exhibition, and they will be able to learn more about these tales, such as Cinderella, Snow White, Puss in Boots and others, as they explore the space. Tourists will be another focus as the EMP Museum’s location and proximity to Seattle’s iconic attraction, the Space Needle. Primary Audience – Primary audience for this exhibition are hobbyists and locals. These are visitors who reside in Seattle Metropolitan Area and are interested in fiction, fantasy and science fiction, these are people who like watching retellings in movies and television or reading contemporary versions in comics and books of familiar fairytales, folklore, and myths. Secondary Audience – Secondary audience for this exhibition are tourists to the Seattle area. These visitors can also be experience seekers